TARGET PICTURE
MANAGEMENT
CONFERENCE 2020
DEVELOPED TODAY AND PRESENTED TOMORROW:
ONLY 24 HOURS TILL THE FINAL PICTURE.
  • Finance
  • Dialogbild Flat 2.0
  • Live Illustration

BNP Paribas is a leading bank in Europe with an international reach. It has a presence in 71 countries, with 198,816 employees, including almost 154,000 in Europe. The BNP Paribas Group has been active in Germany since 1947 and has successfully positioned itself on the market with twelve entities. Private customers, companies and institutions are looked after by roughly 5,300 employees in all relevant economic regions all over the country. The wide-ranging products and services offered by BNP Paribas are that of an innovative universal bank. Germany is a core market for the BNP Paribas Group as the targeted growth here is geared towards continuity and one of the cornerstones of BNP Paribas’ strategy for Europe. BNP Paribas is a market leader in many areas or occupies key positions on the market and is one of the best capitalised banks in the world.

At the Management Conference 2020 in Frankfurt, around 250 colleagues from the BNP Paribas Group developed the Group's vision. The results were visually recorded in a target picture. To this end, the participants first worked in groups on various topics and then presented their results in the plenary session. The result is a common goal, to which each individual has contributed.

Dirk-Michael Mitter
Head of Group Brand & Communication Germany

„The comprehensive exchange in the teams and the creativity was intensified by the communication method of the dialog picture and aroused curiosity about the overall picture, which as an anchor of remembrance will last long after the event.“