The client
IMPERIAL Logistics International is a professional and reliable partner for worldwide flow of goods. With its close-knit presence and a broad portfolio, the group, headquartered in Duisburg, offers integrated, cross-industry logistic solutions.

The project
How do you fill a new company strategy with life and make employees ambassadors of change and progress? IMPERIAL Logistics International has found a consistent answer to this question: Participation.

For the introduction of the new company strategy, 110 company executives spent a weekend exploring different aspects of the realignment and introducing their ideas for a successful future. In order to preserve, discuss and communicate these valuable contributions, the right method was quickly found: an illustrator from DIALOGBILD visualized the workplace results live on site. The result was subsequently developed into this Dialog Picture Light, which has been an integral part of internal corporate communications since then.