In modern corporate communications, executives and communications teams face a recurring challenge: how can complex strategies, new IT infrastructures, or altered workflows be presented so that all employees understand and embrace them? Amidst the demands of a busy workday, text-heavy documents or lengthy presentation slides often fail to capture the necessary attention. The solution lies […]
In modern corporate communications, executives and communications teams face a recurring challenge: how can complex strategies, new IT infrastructures, or altered workflows be presented so that all employees understand and embrace them? Amidst the demands of a busy workday, text-heavy documents or lengthy presentation slides often fail to capture the necessary attention. The solution lies in combining impactful visualization with digital interactivity.
Why static intranet images often fail to make an impact
A striking image grabs attention. However, when it comes to explaining multifaceted concepts—such as a global restructuring or the introduction of new compliance guidelines—a single static image reaches its limits. Cramming too much information into one graphic often results in a cluttered, overwhelming look. Conversely, if the image is too abstract, it lacks a tangible connection to employees' daily work lives.
The solution to this dilemma is to methodically break down information into visual layers. With the help of artificial intelligence, the first step involves creating high-quality, topic-specific visual backdrops tailored precisely to your corporate context.
The symbiosis: AI generation meets interactive technology
With DIALOGBILD AI, we take a decisive step further: we don’t stop at the finished image. Instead, we transform these AI-generated graphics—refined by our experts—into an interactive world of learning and discovery for your intranet.
| Phase | Focus | Result |
| 1. Conceptualization & AI Generation | Creation of the basic visual world using targeted prompting. | A perfectly tailored, thematic visual landscape. |
| 2. Finishing & Corporate Identity Customization | Manual post-processing, correction and branding by professional graphic designers. | High-quality, brand-compliant design. |
| 3. Digital Integration | Integration of click points (hotspots), videos, links and documents. | Interactive experience on the intranet. |
By placing so-called hotspots (interactive click points) on the image, employees can independently explore the topics. For example, clicking on a specific department building opens an explanatory video from management; clicking on a workplace safety symbol leads directly to the relevant guide.
Three tangible benefits for your employee communication:
- Self-directed learning: Your teams explore the content at their own pace. This demonstrably increases information retention.
- Seamless system integration: Links lead directly to the relevant tools, forms, or wiki pages in your existing intranet.
- High motivation through a spirit of discovery: Visual exploration is enjoyable and fosters an understanding of cross-departmental connections.
Practical example: For the introduction of a new software landscape, DIALOGBILD AI created a clear overview of the entire system architecture. Employees could use interactive hotspots to access the training videos relevant to their specific roles.
Conclusion: Understanding Through Experience
Modern corporate communication thrives on accessibility in the mind. By professionally refining AI-generated graphics and enriching them with interactive elements, you create worlds of knowledge that stick in people's minds. You save valuable development time during initial creation and simultaneously offer your teams a top-quality digital experience.
Want to bring your intranet to life with interactive visuals? Get in touch now.
A DIALOG PICTURE FOR AIRBUS AND THEIR NEW MODULAR CONCEPT
The Airbus plant in Hamburg-Finkenwerder is the largest Airbus site in Germany. Among other things, this is where the final assembly of the well-known A320 family takes place. As part of an internal restructuring, sequential line production is being converted to a mixed production organization, with the first half of production taking place in a synchronized area and the second half at a modular station. This means that various activities per aircraft that currently take place at several stations will be carried out at a single station.
The new modular concept is to be made visually understandable to production employees with the aid of a dialog picture, and the advantages and opportunities for all those involved are to be highlighted.
During a comprehensive tour of the factory, the DIALOGBLD team had everything shown to them in detail and took photos so that the individual machines and production steps could be depicted as authentically as possible in the final dialog picture.
The finished dialog picture will be displayed prominently in the production halls for everyone to see and will be used for internal workshops. ...
THE AUDI PRODUCTION SYSTEM
AUDI AG stands for sporty vehicles, high-quality workmanship and progressive design. The Audi Group is one of the most successful manufacturers of cars in the premium segment. At its production sites worldwide, Audi stands for "Advancement through technology". Highly qualified employees use innovative logistics processes, modern manufacturing technologies and efficient production systems to set uniform standards within the Audi production system. Each production site meets the highest standards of quality, efficiency and environmental compatibility.
Audi opened the 12th plant in the Audi production network in San José Chiapa, Mexico, on September 30, 2016. After only a short time, the fledgling Mexican Audi plant was already one of the country's most attractive employers. 5,200 people work together here, producing the Audi Q5 premium SUV on an area of 430 hectares. 156,650 locally produced Audi Q5s rolled off the production line here in 2019. At 2,400 meters above sea level, the most modern production facility in the Audi world is also the company's highest-altitude site. The plant has an annual production capacity of 150,000 Audi Q5 models.
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