Sustainability has long since ceased to be merely a matter of image. By 2026 at the latest, environmental responsibility, social justice (ESG criteria) and future-proof business practices will determine a company’s market viability. But how can this transformation be achieved? How can you develop a sustainable corporate strategy that combines economic success with environmental awareness?

The key lies in a structured, participatory process that views the economy and the environment not as opposites, but as a synergy.

The roadmap to a sustainable strategy

The challenge: Making the change visible

When you develop a sustainable corporate strategy, familiar processes often change. This can cause uncertainty amongst staff. A visual communication map helps to break down these barriers.

By mapping out your company’s ‘green journey’ – from current resource consumption through optimised processes to a clean future – we make the purpose of the change tangible for every individual. This motivates staff and ensures the necessary support across the whole team.

Are you faced with the task of making your processes sustainable and taking your workforce on this journey with you? Contact us – we’ll help you make your green roadmap visible to everyone.

MISSION STATEMENT: FOR THE SAKE OF THE ENVIRONMENT

ssity works with more than 48,000 employees to adapt its own brands to the demands and developments of the zeitgeist while maintaining its own high quality standards. The variance of the product range in the Health and Medical Solutions segment extends across five brands, which are based on the common focus on pleasant applications and successful therapies for patients and users.

One of these brands is Leukoplast, which has stood for wound dressings of the highest quality for over 120 years. The Leukoplast brand range offers products for acute wound care, including wound dressings, roll plasters and surgical dressing material. Whether parents, caring relatives or even medical staff, the portfolio of Leukoplast offers the right solution in every area: cleaning, absorption of liquids, a stable and secure hold, but also the care of wounds with very sensitive skin.

ZERO EMISSION COMPANY

The goal of the Ingenics Dialogbild “Zero Emission Company”, is to show the complexity of the actions arising to meet the climate goals within a company in a simplified way. In order to do so, exemplary scenes showcasing Ingenics achievements in the three fields of action “Green Supply Chain”, “Green Factory” and “Green Production” are singled out and displayed in context.

The topics “CO2 optimization of logistics networks”, “CO2 optimization of existing products” and “demand-driven, modular production” are counted towards them, among others. The examples cover the three scopes of the Greenhouse Gas Protocol, which the emissions within the company can be attributed to.

SMART PLANNING - THE FACTORY OF THE FUTURE

With over 1,000 employees, Production Planning / Brand Management VWN makes a decisive contribution to the long-term corporate success of the Volkswagen Commercial Vehicles brand.
The department is responsible for shaping the production of tomorrow. Interdisciplinary teams develop concepts for the implementation of new vehicle projects. In addition to influencing products towards a production-oriented product design, the department also focuses on the production and on-time provision of systems and components.

As part of the strategy work, a visual world was developed in collaboration with DIALOGBILD that focuses on the interaction of the individual departments and the common goal of a SMART PLANNING factory.
The communication medium designed for the employees of the division represents the variety of tasks and responsibilities of the individual departments. In this way, the employees' identification with the target image of the division as well as with their own area of responsibility is to be strengthened.