What was the objective of the image?
The image should support the (internal) digital transformation throughout the company and visualize the relevant topics and make them tangible. The joint (cross-functional and cross-hierarchical) development of the image is also important.

What is the target group for the medium?
All employees of the company (from workers to top management) should be able to find themselves in the image.

What are the advantages of visual communication?
You can show connections well. Scenes are memorable and can be used in a variety of ways in everyday business.

How did you perceive the cooperation with DIALOGBILD?
It was a very pragmatic, constructive and solution-oriented collaboration.

How did the image development proceed?
In a small circle, an image landscape was developed and the rough objectives were agreed with the management (client). Then, in a 2-day workshop, the content and the scenes were developed with the support of DIALOGBILD. It was a team of about 25 employees from different areas of the company.

Was there a key experience during the development of the image?
It was good to share the different perspectives on a topic. This became particularly clear during the final scene discussion and there were some aha experiences.

Do you have a favorite scene?
Yes, the office worker of the near future. Many aspects are shown (use of AI, data glasses, AR / VR work with data from the cloud, etc.) that stimulate a lot of discussion in the workshops.

How is the feedback from employees and colleagues in the roll-out?
Good, however, the spark is usually only in the workshops. Presenting the picture is not so easy.

Is there a follow-up project and/or can you recommend DIALOGBILD?
There was already a follow-up project with our Metro team in Vienna. Yes, I can definitely recommend DIALOGBILD.