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OTTO MARKET
OTTO is the only former catalog retailer worldwide that has not only successfully made the leap into the digital world but has also managed to evolve.
With the OTTO ”Marketplace“, OTTO provides external merchants the opportunity to benefit from the online shop’s reach by selling their goods through the marketplace. OTTO developed a new transaction system that starts at the online shop and handles the shipping, including the option for returns.
To clearly communicate this newly initiated purchasing process, OTTO commissioned a dialog picture. The of the collaboration was particularly on illustrating the synergies that arise between OTTO, external merchants and the necessary process flows. ...
PROJECT NEXUS
The Investment Bank of the State of Brandenburg (ILB) is the central development institution of the State of Brandenburg, on whose behalf it promotes and finances public and private investment projects in the areas of business, infrastructure, housing and employment.
For the launch of the S/4H project, a dialog picture was chosen to attract the attention and interest of the workforce despite the dry IT topic and to accompany the upcoming change processes. ...
EFFICIENCY & GROWTH
The Kreissparkasse Herzogtum Lauenburg considers it important to take responsibility for the common good. As a strong partner, it acts on behalf of its customers, the economy and the region. The Kreissparkasse provides its customers with a comprehensive advisory service based on the Sparkassen financial concept, which is tailored to individual customer needs. Through its advisory services, the Kreissparkasse aims to enable customers to make their own financial decisions and supports them in choosing the right products to suit their personal life plans. Based on its guiding principle of thrift, the Kreissparkasse is also committed to resource-efficient and sustainable business practices. The stability of its economic structure, climate protection, the adaptation of social systems to demographic challenges and the review of lifestyles in view of dwindling resources are important areas of activity for Kreissparkasse Herzogtum Lauenburg. ...
DEUTSCHE VERMÖGENSBERATUNG – MY APP
Companies around the world are faced with the challenge of preparing their employees and customers for digitization. In order to support person-to-person consulting Deutsche Vermögensberatung (German Financial Consulting) offers their financial consultans MeineApp (MyApp) as a new digital link between them and their clients. MeineApp includes a digital insurance and financial folder, a variety of practical functions and information on all aspects of hedging and asset accumulation. As part of the launch of MeineApp, on the one hand, it was important to familiarize financial consultans with the features and contents of MeineApp, on the other hand, to give them something to help their clients understand the benefits of the app.
Therefore DIALOGBILD and Deutsche Vermögensberatung jointly developed an explanatory picture in a workshop, which illustrates the essential content and application scenarios of MeineApp. The image was realized in two interactive versions: one version for the target group customer, a second one for the target group financial consultant. ...
SAP CH/4NGE
Successful implementation of S/4 HANA with the dialog picture Roadmap
The new SAP Suite is meant to have a roll-out until 2027. Through it, tenths of thousands of companies worldwide will receive new options and functionalities that will drive the digital transformation ahead. This too, however, means a complex transformation for the organization. ...
DIGITAL FUTURE
Siemens is a leading technology company with a focus on the fields of industry, infrastructure, mobility and healthcare. The company has 125 locations in Germany and is represented in 190 countries.
The way we work at Siemens is constantly changing and digitalization is an important driver of competitiveness. To visualize this, Siemens decided to create a dialog picture. For this, a very heterogeneous team from different functions, locations and levels came together to develop the content for the picture. ...
STRATEGY 2023
INSPIRING PEOPLE: PERSONAL – DIGITAL – CLOSE
Volksbank Mittelhessen eG is one of the biggest registered co-operatives in Germany. It is the market leader in the region, a major economic factor as well as an attractive and reliable employer. Due to regulations, policies and digitalization the banking industry faces enormous pressure to change. As being the third biggest Volksbank, Volksbank Mittelhessen meets these challenges and demonstrates its willingness to change. Strategy 2023 combines the banks own strengths with future chances and opens the path into the future.
To ensure a successful strategy it is important to involve the company′s employees in the change process. The strategy has to be transparent and simple which can be communicated easily in order to be understandable for all employees. The decision-makers of Volksbank Mittelhessen have been aware of this, so they chose DIALOGBILD to create the visual communication tool for their strategy 2023. In close cooperation with the project team of Volksbank Mittelhessen, DIALOGBILD was able to get an insight into their strategic orientation. The briefing and written information about the strategy helped to create an ideal basis in order to carve out central messages and topics which are used for the creative process.
SMART PLANNING - THE FACTORY OF THE FUTURE
With over 1,000 employees, Production Planning / Brand Management VWN makes a decisive contribution to the long-term corporate success of the Volkswagen Commercial Vehicles brand.
The department is responsible for shaping the production of tomorrow. Interdisciplinary teams develop concepts for the implementation of new vehicle projects. In addition to influencing products towards a production-oriented product design, the department also focuses on the production and on-time provision of systems and components.
As part of the strategy work, a visual world was developed in collaboration with DIALOGBILD that focuses on the interaction of the individual departments and the common goal of a SMART PLANNING factory.
The communication medium designed for the employees of the division represents the variety of tasks and responsibilities of the individual departments. In this way, the employees' identification with the target image of the division as well as with their own area of responsibility is to be strengthened.
AUDI-LOGISTICS
Future is an attitude …
... a vision that more than 43,000 employees in Ingolstadt alone are working on effectively and with passion. For more than 70 years, well-known models have rolled out of production all over the world. Enthusiastic customers can follow the basic principles of production on a guided tour of the plant. When designing the visitor route, the company once again opted for a dialog picture to visualize the individual logistics processes. The processes and interrelationships can be grasped at first glance and are presented in an easily understandable way from a bird's eye view.
During the process, the content of the dialog image was developed in several web conferences. Together with an illustrator and consultant from DIALOGBILD and a team from AUDI AG, the topics were developed and partly sketched live. In this way, all participants were actively involved in the development process and had the opportunity to help shape the dialog picture. After the final fine-tuning of the content, the dialog picture was finally visualized in color and in a high level of detail.
STRATEGY MAP: NEXT CHAPTER
Hamburg is home to one of the largest Airbus plants in Europe. In addition to the production of other aircraft types, the structure and equipment assembly of the A350 passenger aircraft takes place in Hamburg-Finkenwerder.
In order to develop a common mission statement for the employees in the production of the A350, the department relied on the creation of a dialog picture. The dialog picture captures both the daily routines and the outstanding processes and technologies of production in the present and future. The ideas and suggestions of the workers from production and the indirect areas, which were requested in advance in various formats, were incorporated to a large extent into the dialog picture. ...
FIT FOR FUTURE
Leukoplast is a brand of Essity, a globally leading hygiene and healthcare company committed to improving the quality of life through high-quality hygiene and healthcare solutions. Essity sells its products and solutions in around 150 countries and employs around 46,000 people worldwide. Due to the new alignment of the First Aid Dressing portfolio, the company is facing many changes that have to be implemented in a short time and communicated to all employees.
Essity has therefore opted for a dialog film. The film brings the new brand strategy to the point in 3 minutes understandable and entertaining. For the development, a joint briefing with the customer took place, during which the contents were collected and structured. On this basis DIALOGBILD created the storyboard and after final tuning the film. The dialog film was presented for the first time at a management event and subsequently published on the Intranet. ...
INTERCONNECTED INTO THE FUTURE
As a municipal infrastructure service provider, Westfalen Weser takes care of the provision of electricity, natural gas and water networks, which are constantly becoming faster, safer and more sustainable with increasing digitalization. Behind the success of the supply are efficiency and reliability, managed by a system of state-of-the-art network technology and competent employees.
In addition, Westfalen Weser is already working on innovative ideas for tomorrow's sustainable energy solutions in order to shape the energy transition together with municipalities and companies. ...
HENKEL BEAUTY CARE DIGITAL STRATEGY
Hair Haus has set itself the task of positioning itself on the market for hairdressing supplies in a new way and thus expanding its own image: instead of functioning purely as a wholesaler, Hair Haus is developing into a partner for salon owners and hairdressers who want information, consulting, training and other services.
With a future-oriented and innovation-joyful mission statement Hair house would like to accompany and lastingly promote the development of the partnership salons.
The dialog picture is to offer a clear representation of the total concept, in order to let on the one hand the new positioning become recognizable for the customer and on the other hand the internal coworker layers an idea of the new concept and a multi-dimensional discussion basis to offer.
TARGET PICTURE OF THE MWS ORGANIZATION
Miele is the world's leading supplier of premium domestic appliances for kitchens, laundry and floorcare. In addition, there are air cleaners, washers and dryers for commercial use as well as washer-disinfectors and sterilizers for medical facilities and laboratories (Professional business division). Founded in 1899, the company operates 15 production sites, eight of which are in Germany.
In 2004, the Miele Value Creation System (MWS) was launched, which has been continuously developed over the years and is now a proven tool for improving processes and cooperation in production and administration, avoiding waste in the company and thus also increasing competitiveness.
Digitalization, sustainability and the Corona pandemic are comparatively new topics that have a major impact on Miele and require an adjustment of values, priorities and principles. In order to address these issues and challenges, the MWS organization has worked together with Dialogbild to develop a new target picture that identifies 14 focal points. It is the task of the MWS specialists to communicate this target picture to the employees in the plants and to fill it with concrete content. This could be, for example, new ways of working, the optimization of plants or the application of best-practice examples.
LET'S GET PHYGITAL.
Conneqtive, Currenta's digitalization division, which was renamed in 2023, has a long tradition as an IT infrastructure service provider for industry in the Chempark. Building on this expertise, the range of services has been greatly expanded and restructured in recent years to provide comprehensive support for customers in all aspects of digital transformation. The aim is to make industrial companies more efficient, safer and more sustainable through accelerated digitalization - in other words, to help them achieve more with less. To this end, real-time IT infrastructure and industrial IoT solutions are combined on a modular basis and offered as holistic managed services. This allows customers to forgo large IT investments and still benefit promptly from added value through intelligent connectivity, the Internet of Things, automation, data-based decisions, digital twins and artificial intelligence. ...
STRATEGY MAP: 5Gain – EMBLEM OF OUR TIME
With the expansion of decentralized, renewable energy sources and controllable loads, such as electromobility, the complexity of energy control is increasing. The 5Gain research project (03EI6018A), funded by the German Federal Ministry for Economic Affairs and Climate Protection, has developed a solution to precisely this challenge with a total of nine project partners,
especially when the need for grid expansion is to be minimized at the same time. Due to the complexity of the content and structure of the project, the initiators of the project wanted an easy-to-understand overview that took all partner parties and overarching topics into account. ...
CHANGE COMMUNICATION
AGRAVIS Raiffeisen AG is a modern agricultural trading company in the segments of agricultural products, animal nutrition, crop production and agricultural technology. It also acts in the areas of energy and Raiffeisen markets. With over 6,300 employees, the AGRAVIS Group generates a turnover of 6.4 billion euros and is a leading company in the industry with more than 400 locations, predominantly in Germany. International activities exist through subsidiaries and affiliated companies in more than 20 countries and export activities in more than 100 countries worldwide.
In order to make the entire company fit for the way into the future, the AGRAVIS Board of Management initiated a process in 2020 in which current challenges and future requirements are addressed in a positive, profitable and dialogue-oriented manner. The aim is to sensitize managers and employees thematically and on the basis of an evolving corporate culture in order to shape the change process together. It was and still is important to involve all employees as much as possible in the development of the guiding principles for a continued successful future. For this reason, AGRAVIS decided to use the dialogue picture as a supportive tool in order to reach all employees and to invite them to a dialogue about the future of AGRAVIS. ...
IT-STRATEGY
Roche Diagnostics, the world leader in in-vitro diagnostics, has commissioned DIALOGBILD to develop a dialog film as part of the introduction of a new IT strategy. The dialog film serves for process optimization in the DOM area. The aim of the new strategy is to streamline measures and achieve goals more effectively. Diagnostics Operations Mannheim, or "DOM" for short, ensures worldwide care for patients, laboratories and hospitals with diagnostic reagents and test strips. To this end, DOM, the largest division with 1,800 employees within Global Diagnostics Operations at its two German sites in Mannheim and Penzberg, produces a wide variety of products for in-vitro diagnostics. The purpose of the film is to bring the added value of the new IT strategy to employees at DOM and increase their willingness to work according to this strategy. The storyboard was developed jointly by DOM and DIALOGBILD within a one-day workshop. ...
LIVIEW – THE INTELLIGENT POSITIONAL TRANSDUCER
Companies face challenges when trying to present complex products and their functionality appropriately. Technical animations shall stimulate customer’s interests and convince them of new products. The marketing team of our customer LIEBHERR wanted to be more creative when presenting the intelligent cylinder with positional transducer LiView. That is why they contacted DIALOGBILD. Our consulting and creation team had to implement the complex and technical attributes in a storyboard in such a way that it became informative but also charming in order to make it easier for customers to understand the attributes.
In the dialog movie the cylinder with positional transducer LiView is introduced first. What is LiView? How does it work? Where is it used? How will it be integrated? Subsequent to the introduction diverse application examples emphasize the benefits of that system. In the final scene the different benefits of the intelligent cylinder with positional transducer LiView will be illustrated again in a chart and presented by a friendly protagonist. Since that time the movie is used to present products and give detailed information on the digital channels like the homepage of LIEBHERR as well as on Youtube.
materialMANAGER ADVANCED
THE SOFTWARE ASSISTANCE SYSTEM FROM HOMAG
Panel sizing technology Holzbronn is part of the HOMAG Group and has developed into the world market leaders in panel sizing technology within just 50 years. More than 420 employees work on the further development of saws and plant technology in order to always be able to offer the entire furniture industry a wide range of products and individual solutions. ...
SMART CONNECTED SOLUTIONS
Since the invention of the steam engine, customers only ask for a solution if a malfunction has already occurred in their engine. As technology progressed, repair and service intervals were continuously adjusted and improved. The latest development is the networking of machines and data exchange via the Internet - also known as Industry 4.0. Based on Industry 4.0 and the Internet of Things, SmartConnected Solutions GmbH with SCS offers you intelligent innovations for your business! ...
EXPLANATORY FILM: VERIFIED GROSS MASS REGULATION
Kuehne + Nagel is the global leader in seafreight. More than 8,000 seafreight specialists are on duty around the globe and handeled over 3.8 million TEU (containers) in 2015.
For the international shipping community a new regulation became effective worldwide on July 1st, 2016. The so-called “VGM” (Verified Gross Mass”) requirements were created in order to prevent major incidents and accidents resulting from overweight containers. Therefore, the new regulation will impact the communication, infrastructure and processes of all participants in the supply chain.
In order to help the shippers to comply with the new regulation and to give information about the specific implementation at Kuehne + Nagel, Kuehne + Nagel approached Dialogbild for creating a dialog film for visual support.
PEOPLE@PUMA DIALOG FILM
People@PUMA is a standardized and international Talent Management System. With the help of this system ratings are recorded, development measures are inferred and talents are identified. ...
CYBERBULLYING
FACETS, CONSEQUENCES AND HELP
Time and again, the German Children's Association (Deutscher Kinderverein e.V.) is concerned with making the issue of child protection audible and visible. Shaking up, informing, bringing unpleasant facts into the public eye: education is one measure of many to finally bring about effective countermeasures in politics and society. The new dialog picture addresses one of the most topical issues of our time: Cyberbullying.
There are around half a million victims of bullying at German schools. The consequences are dramatic: Every school day becomes hell, photos, videos and comments can no longer be deleted from the Internet, victims suffer to the point of suicide incidents. In close cooperation with the lawyer Gesa Stückmann, the DIALOGBILD agency has once again voluntarily taken on the graphic design, and an accompanying Internet presence is also planned. ...
